Posted on July 13 2017
Schoen by Yu was founded in 2014 by denim industry veterans, Lindsey Schoen and Michelle Yu, based on the simple premise that women should feel good in what they wear and dressing should be effortless. They set out to create a modern wardrobe of denim that celebrated style over fashion. Every collection is carefully curated to consist of only those pieces you’ll want to wear on repeat and then, meticulously fit to flatter.
